Wednesday, September 01, 2010

A Bit More on Target

In a previous post, I commented on the recent boycott against Target. A recent report by NBC reaches much the same conclusion: the financial impact of the boycott appears to be relatively small, but the controversy has made Target and Best Buy -- and their investors -- sufficiently nervous that much more caution about political campaigns is likely in the future.

As Rebecca Jarvis comments at the conclusion of this piece, "This experience can do what the Supreme Court did not do, which is to say 'forget about it. It's just not worth it to get involved on either side of this."

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